Music and leisure streaming platform Anghami has introduced the acquisition of Highlight Occasions, an occasion administration firm.
The partnership will see Highlight Occasions grow to be Anghami’s reside occasions and live performance arm, together with offline actions and activations to develop Anghami’s footprint within the music and leisure ecosystem. The alliance may also permit Anghami to counterpoint music followers’ experiences with unique entry to personal concert events, VIP lounges, conferences and backstage entry, along with attending concert events both offline or streamed via their gadgets.
Conventional and digital concert events may also be accessible via both tickets or model sponsorships.
“Our imaginative and prescient is to develop from music streaming to a completely built-in leisure platform that fulfills our purpose of constructing our personal distinctive class that no different supplier can compete with,” mentioned Eddy Maroun, co-founder and CEO Anghami. “This partnership will permit us to ship distinctive experiences to our customers whereas giving artists a stage to carry out and attain their followers bodily and nearly.”
Highlight Occasions lately confirmed its schedule of upcoming concert events and occasions in Dubai, Abu Dhabi, Paris, Cairo and Riyadh. This contains ‘Beat the Warmth’, a seven-concert pageant organized in collaboration with the Division of Tourism and Industrial Advertising – Dubai (DTCM). Additionally in Abu Dhabi, six concert events are deliberate for the remainder of the yr, to be introduced at a later date, whereas a reside live performance by Arab famous person Wael Kfoury in Paris can also be on the record. Concentration is going to carry out all of Anghami’s occasions, together with “Amr Diab Dwell” and extra.
The announcement follows Anghami’s current Nasdaq IPO as the primary Arab know-how firm to record on the US inventory trade and the revealing of a brand new model id.
Learn: UAE’s Anghami, first Arab know-how firm to record on Nasdaq, begins buying and selling
Anghami reported complete income of $35.5 million for 2021, whereas its paid subscribers grew to 1.4 million over the previous yr.
Learn: Anghami experiences $35.5M income in 2021, paid subscribers develop to 1.4M