Anita Joseph caught up Sachin Srinivasan, Industrial Show Director to Hikvision MENA, to be taught extra about commerce show market within the area and the way Hikvision continues to steer on this section.
Inform us in regards to the business show merchandise you offered at GITEX 2022
Hikvision is now not only a safety firm, our subject of exercise has develop into a lot broader. Hikvision is an IoT resolution firm with video as its core competency. Hikvision has been in business show options since 2008. Hikvision has launched business show options within the MENA area since 2019.
I can confidently say that we’ve the options from A to Z in business show: we’ve indoor LED options, outside LED options, LED module options, creativity options which incorporates LED poster, LED all-in-one, LED options 3D LED. and clear LED options. And we’re additionally into LCD video wall options. We even have interactive show options for schooling and assembly rooms. We’re additionally fascinated with digital signage options the place we provide screens with a built-in media participant, from 22 inches as much as an 86 inch display screen.
Are you able to inform us extra about what advantages these merchandise provide?
There’s a big marketplace for business show within the MENA area and the verticals we provide straight from the retail vertical, the hospitality vertical and the federal government vertical. In reality, the retail vertical is likely one of the largest verticals in business show. LED, particularly, is in big demand within the MENA area.
We even have LCD video wall options. These are mainly for management rooms, whereas digital signage options are for retail. They’re additionally utilized in foyer areas of motels, corporations and authorities verticals. Interactive screens are literally utilized in assembly rooms. After the pandemic, cloud conferencing has gained appreciable traction. That is primarily why folks have began interactive shows in assembly rooms with a built-in digital camera and microphone.
We even have instructional interactive shows. Interactive shows for schooling are in excessive demand, particularly from faculties, schools and universities. We’ve got tied up with instructional content material suppliers and promote these interactive shows to main faculties and universities.
What units Hikvision other than different business show suppliers?
We not solely provide show but additionally LED controllers together with our LEDs. As well as, we provide video wall controllers in addition to encoders and decoders. We’ve got additionally launched some flagship merchandise for our outside LEDs with greater brightness, very skinny profile and really low energy consumption, which is what the market wants.
The brightness of an outside LED product depreciates by 8% yearly. So in the event you purchase a product that has a brightness of 6000 nits, in 5 years its brightness will lower to 3000 nits. Which means it won’t operate correctly in the course of the day, which in flip implies that its performance is vastly lowered. Subsequently, I’ve come with a product that has 10,000 nits of brightness however will be maintained at 6000 nits of brightness so that you just get constant brightness for the subsequent 5 years. Once more, its energy consumption is half that of rivals available on the market.
This protects some huge cash.
Even in our indoor LED product collection, we’ve launched a brand new collection of Flip Chip COB LEDs. Flip Chips will take over the LED trade, and maybe within the close to future, it might even fully change the LCD trade. At present, the manufacturing value of COB LED could be very excessive, however over time, the worth will lower because the demand decreases.
We make COB LEDs from 0.4mm pixels to 0.7mm, 0.9mm and 1.2mm.
How vital is a GITEX occasion to Hikvision?
GITEX is a vital platform to showcase our options because it addresses all the MENA area. Folks go to this occasion from everywhere in the world and due to this fact it supplies lots of alternatives to showcase our leading edge merchandise and options. Hikvision already enjoys a strong title within the safety trade and we want to strengthen our fame in business show. So this 12 months at GITEX we offered our 3D LED options, our clear LED options, our interactive show options and our COB LED options.
